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How Stories Create Your Immortality

Admit it, you’d love to be immortal. Maybe not physically, you’ve seen too many frightening vampire movies, but you’d like your work to last forever. Possibly not the actual physical creations, but what you did. You’d like to be remembered like Ford, or Rockefeller, or Shakespeare. You may not say it aloud but every entrepreneur, artist, inventor, or businessperson begins his or her journey because immortality is a deep-seated, if unconscious, motivation.

How do you achieve immortality? Your immortality rests in the stories you tell and leave for posterity. Who else could better summarize this, than a leading storyteller and creator of immortality?

The thing we do most of all is tell stories to each other. And in the telling of stories, in the making of things, we create a kind of immortality.  Ken Burns, interview in September 2017, Entrepreneur

“O.K.,” you say. That’s all good and well for Ken Burns, his business is telling stories through films. But your business is different. You’re a marketer, or salesperson, or software developer, or coach, or investment advisor, or yoga teacher, or political consultant, or non-profit director.

You’ve heard storytelling is an essential 21st-century organization tool. You’ve seen it touted by Branson of Virgin Records and articles in Entrepreneur and the Harvard Business Review. And maybe you’ve even looked at a few websites of high-priced storytelling consultants. Your business doesn’t provide the time to read every storytelling article or the budget for a storytelling consultant.

But, you could benefit from a quick, digestible course providing curated and annotated resources to:

  • Improve your outreach
  • Strengthen your mission and values
  • Motivate staff
  • Improve teamwork

Get ready to create your immortal legacy through storytelling. Click here to receive a key to help you open the door to successfully tell your organization’s story.

Photo by Daniel H. Tong, Unsplash



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Fears and Doubts, Obstacles or Incentives?

Preparing to start a new venture is like jumping off a diving board. You’re flying off into space with the trust of a graceful landing.  Like a dolphin at play, you’ll burst through the water’s surface.

But some dives aren’t a cinematic success. I didn’t learn to swim until I was in fourth grade and jumping off a board was scary. But I did it, as I headed toward the light of the surface, I opened my mouth. The lifeguard pulled me out of the water before I choked to death. But, I never jumped off a diving board again.

Throughout my life, I’ve followed a cycle. I dove into learning a skill or subject I was interested in and as soon as it became uncomfortable or challenging, I dropped it. I didn’t know, until recently, that this implicit memory kept me in a holding pattern.

Essentially implicit memory is a memory that you don’t realize you are retrieving from the past.

Debra Burdick, in Mindfulness Skills Workbook, further explains that perceptions, emotions, bodily sensations, and behavior contribute to implicit memory. When implicit memory is tied to past trauma it can emotionally “hijack” you in the present.

My fear of drowning left me standing at the shore. The beauty and mystery of water appeal to me but I never went snorkeling as my youngest sister did. And now, as I reflect on my life, I see how this one implicit memory kept me from fulfilling my deepest dreams.

In high school, I wanted to be a doctor until I took a biology class. My dislike of dissection and feeling sick from the teacher’s vivid descriptions of burns and other physical illness led me to abandon that ambition. But forty years later, I became a nurse.

I began college with a major in dance and drama. Feeling alone and isolated, struggling with movements, and gaining weight, I dropped those classes after the first semester. Yet most of my thirties I was a performing artist and in my forties earned a degree in storytelling.

Since I was in third grade I’ve been writing. In my twenties, I worked as a writer for brief periods. But when the work didn’t come easily and rejections piled up, I sought other ways of sharing my writings by performing.

A gypsy lifestyle, combined with an unconscious implicit memory, prevented me from reaching a level of stability and consistency recognized as a success. Still, I was fortunate to have many interesting and creative experiences even if they didn’t make for an impressive professional resume.

Often when you articulate your frustrations, your doubts and your fears people think you’re weak, struggling, confused. Unless you see the obstacles blocking your way can’t find a new path or remove the barriers.

Sometimes you don’t know you’re going in the right direction, you just know you have to try another route. When I began blogging in December 2011, I had no idea it would be the compass leading me straight to my life destination. I am a writer and storyteller.

Yes, I wake up at three a.m. some mornings, like this one, filled with fears and doubts. But, I started writing this essay a few weeks ago and during that time my work has taken concrete shape. I have a plan, a website that launches next week, a client, and I publish my second book in November.

What forgotten traumatic experience, in your past, prevents you from doing what you know you were put on this planet to do?

Photo by Laurie-Anne Robert on Unsplash